Your sport is a fun, engaging kind of activity. It’s also a good business.
With the ever-growing commercialization of sports, it’s not a wonder why the pros and the best of the best athletes opt to have their own professional logo.
Perhaps the most notable is Michael Jordan, apart for him we have Michael Schumacher’s awesome logo, Roger Federer’s minimalist logo, Leonel Messi’s edgy logo, and Lebron James’ new logo, among others. The list is long, the designs are memorable and clever. The majority of the athletes with a professional logo use it for different reasons, one of which is to extend their personal brand from a business POV. Like Michael Jordan and his famous Air Jordan shoes and sneakers, Venus Williams also built her sports apparel brand using her clever logo. Easy logo recognition boosts the marketing efforts of these companies.
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